Effective Instagram Promotion Tips for Interior Designers
We offer some effective Instagram promotion tips for an interior designer.
03/12/2020
Do you want to grow your interior design customer base using Instagram? Social media has opened a way in which businesses can reach their customers.
As it is, interior designers love Instagram. Why? Because it is all visual. The designers can post their interior design images to showcase their work to clients.
However, you don’t just post images on Instagram and wait. With the stiff competition out there, you need to do more to ensure that you reach your target audience. You need more followers. To make it easier, there are Instagram growth service providers such as https://growthoid.com/.
These help with growing your Instagram organically.
So, here are effective Instagram promotion tips for an interior designer.
Optimise Your Profile
First impressions matter. In interior design, the looks are everything. Your profile should look the part.
Use an easy-to-find username, related to the name of your business. This way, your followers can find you easily.
Have a clear profile picture, a bio, URL and your brand hashtag. Include a phone number and email address to make it easy for your followers to reach you.
Your profile can make or break your Instagram promotion efforts. A hastily done Instagram profile can put off your followers.
Post Content Often
There is a lot you can post on Instagram.
These range from photos, videos and memes. You
need to post your content often if you want to
remain fresh to your audience. The more they see
your content, the more they will know about your
interior design.
To promote your Instagram,
post at least once daily. Research to find out
how many posts can work for your business.
Also, note the best times to post so that you can get more engagement.
To increase your reach, cross-promote your
post to other social media platforms such as
Twitter and Facebook.
Utilize Instagram
Stories.
Use Influencers
An influencer can help you to reach a wider audience. An influencer has a larger following, and so their mentioning your interior design business can expose you to a bigger audience. However, this costs money, just like ads.
Before you commit your money, ensure the influencer has followers who engage with the content, not just numbers.
Use Hashtags
Hashtags will help you to reach a bigger audience, including those who are not your followers. You can use industry hashtags related to interior design.
To spice it up and for branding, also create your hashtag. Use the hashtag to promote your brand and to allow your followers to do the same.
It is recommended that you use 8 or 9 hashtags.
Use Tags
Tags can help you to promote your Instagram posts. When you tag another brand or a follower, chances are they will see your post since they will see a notification. Many brands will promote the post by adding it to their Instagram story. This is a benefit to you as it will expose your account to the masses. As such, tagging can help you to reach a higher audience.
You can tag a location to expose you to new followers and fans in that location. For example, you can tag the physical address of your business.
Run Giveaways or Contests
Giveaways and contests have been known to draw crowds on social media. These posts have a lot of engagement, which translates to more people knowing about your brand and products. You can promote your interior design Instagram by offering contests and giveaways.