Book That Holiday And Buy A New Home

Data from Lightstone reveals that property sales in coastal towns are booming, with seaside properties in the Western Cape, Eastern Cape and the KwaZulu-Natal coastline showing considerable price increases in the past four years.

21/01/2025

 

 

 

If you have spent the December holidays in popular coastal towns such as Scarborough, Langebaan, Plettenberg Bay, Herold’s Bay or Salt Rock, you may want to think about contacting the local real estate agents to find out about property prices.

“With interest rates dropping and inflation at its lowest in recent years, 2025 could well be the year to invest in a second property as a holiday home,” says Bradd Bendall, BetterBond’s National Head of Sales.

Data from Lightstone reveals that property sales in coastal towns are booming, with seaside properties in the Western Cape, Eastern Cape and the KwaZulu-Natal coastline showing considerable price increases in the past four years. While in 2019, 63% of sales in these areas were below R1 million, this dropped to 53% last year. This shifting sales mix meant that homeowners paid on average 25% more for their homes in 2023 than in 2019, reports Lightstone. “These price increases underscore the increased demand for homes in areas offering a relaxed lifestyle close to the beach and other attractions.”

Given that almost a million of the 6.8 million homeowners in the country own more than one property, it’s likely that many of the homes in these coastal towns are being used as holiday accommodation, notes Bendall. “These homes may either be used by the owner or used to generate an income through Airbnb or short-lease accommodation,” says Bendall. This year, BetterBond granted 10,980 bonds for second homes. Most of these – 3,717 bonds – were for buyers between the age of 40 and 50, says Bendall. This was followed by buyers in their thirties, who accounted for 3,057 of the second-home bonds.

While the Western Cape was the top performer in terms of BetterBond’s application volumes for second homes, Johannesburg South East and Johannesburg North West recorded the second and third highest number of second-home bond applications. Greater Pretoria is also a popular destination, with 1,694 applications. KwaZulu-Natal recorded 1,428 second-home bond applications this year, while the Eastern Cape and Free State and Northern Cape recorded 527 and 673 second-home applications respectively.

The Western Cape remains a premium holiday destination and ideal investment market for second-home buyers. This is underscored by BetterBond’s application data for second homes which shows that the lion’s share of applications (2,576) were in this province. Lightstone data records a 6% increase in sales volumes from 2019 to 2013, with the average price difference for transactions being 39% more.

The tranquil suburbs of Noordhoek and Scarborough recorded the highest average sales prices in the Western Cape, according to Lightstone. “Noordhoek offers a charming mix of country and coastal living with properties on larger plots, surrounded by stables and green belts. It also boasts eco-estates where residents can swim, fish and enjoy water sports in a secure setting.” Known for its beaches and laid-back lifestyle, Scarborough is an attractive holiday destination just a short drive from Cape Town. It is perfect for nature lovers looking for an escape from urban living.

Just outside Cape Town, Langebaan, St Helena Bay and Laaiplek recorded the most transactions in the West Coast, reports Lightstone. Offering a mix of properties at competitive prices, these coastal towns are popular options for second-home investments. “Just a two-hour drive from Cape Town, these seaside fishing villages appeal to weekend visitors and holidaymakers looking for a rustic, coastal escape.” Close to commercial hubs like Saldanha, these towns have also become popular with buyers moving to the region for contract work.

According to Lightstone, Plettenberg Bay is a sought-after destination along the Garden Route, with average sales of over R4 million. Herolds Bay on the Southern Cape coast is also gaining in popularity, with Lightstone reporting that house prices increased from just under R2 million in 2019 to over R4 million in 2023. This family-friendly coastal treat offers a range of property types, many available in country estates.

“If you are considering a second home in KwaZulu-Natal, a spot along the south coast is a good bet,” says Bendall. Lightstone’s data points to an average price difference between 2019 and 2023 of 14% if you exclude Durban from the measurement. Average house prices in Salt Rock, for example, hit the R4 million mark in 2023, up from around R3.3 in 2019. Home to some of KwaZulu-Natal’s most pristine beaches, Salt Rock offers many attractions that appeal to holidaymakers. It is also close to two main highways and King Shaka International Airport, making it a sought-after destination.

“Of course, our coastal towns also appeal to foreign buyers looking for a well-priced second home. International estate agent comparison site GetAgent revealed earlier this year that Cape Town was in the top four global locations to buy a second property, based on annual online searches for second homes,” adds Bendall.

“Whether you are looking for a second home to enjoy with family or friends on weekends, or a coastal gem that you can let to local and international investors, be sure to consider affordability before applying for a bond. Consider the location of your second home, its proximity to urban centres (for shopping or entertainment) and security if the property will stand empty for extended periods. Coastal homes may require more maintenance because of the sea air, so bear that in mind,” concludes Bendall.

 

 

 

 

 

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